Build a Business That Feels Like You

Hi, I’m Tricia - business strategist, Canva creator, and unapologetic believer that building an online business shouldn’t require burning out, selling out, or figuring it all out alone.

I help purpose-driven entrepreneurs build scalable digital product businesses with strategy, integrity, and a healthy dose of personality.

Because let’s be honest: the online space can be noisy. And sometimes it feels like the loudest voices are the least genuine. I’m here to change that, with grounded strategy, practical systems, and tools that help you build a business that actually feels good.

My Story

AKA: How This All Started

I built my first business during nap times, in doctors’ waiting rooms, and at the kitchen table after my five kids were finally asleep. I had no start-up funds, no team, no connections, just an internet connection, insomnia, and an ADHD-fueled urge to take a deep dive into anything that caught my interest.

Over the next 15 years, I pivoted my foucs more than once. I started as a blogger who was successful, award-winning… and eventually, bored. Teaching others to blog seemed like the next logical step, but the space was flooded with people who were louder, flashier, and far less scrupulous. I wasn’t willing to trade my ethics for attention.

So, I pivoted again, this time helping other entrepreneurs grow businesses that are simple, sustainable, and ethical. It turns out that’s where I was meant to be.

What I Do

I help online entrepreneurs, freelancers, and digital creators organize, simplify, and scale, without losing sight of why they started.

Whether you’re launching your first printable shop or refining a growing online business, you’ll find:

  • Practical strategies and proven tactics to build your online business
  • Training in areas such as business systems, simple graphic design, marketing without being salesy, and more
  • Systems templates for setting up and running your business without compromising who you are.

Management Services

And for those who need practical help on a regluar basis, I also provide business, website, and membership management services.